CHANGING LANDSCAPE
The professional esthetic marketing and networking landscape is going through some exciting and interactive changes! Estheticians get to have a more substantial and interactive role in how others learn about new esthetic products and facial protocols. This really helps estheticians make more informed decisions in their treatment rooms and puts more decisive buying power in their hands. A welcome and supportive change!Over the past few years, social media has dramatically changed the dynamics of professional product introduction in the spa industry. This is a positive and welcome change for both the esthetician and the esthetic companies. Communities of licensed estheticians can now gather on social media in closed, professional forums and share ideas, product recommendations and success stories 24/7.
Les Nouvelles Esthétiques & Spa
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